By Sohel F Fidai :
As pet owners, we often fail to spend quality time with our pets. But the recent nationwide lockdown gave us the perfect opportunity to bond and spend time with them; and our pets couldn’t be happier.
From office meetings, workout sessions to enjoying full concerts virtually we can say we have found many ways of entertainment to cope up with the lockdown, but what about our pets?
Just Dogs, India’s #1 pet retail store, with over 10,000 varieties of products was dedicated to actively provide their services to customers through delivery or in-store pickups. Their motive during the lockdown was to highlight the brand’s message and provide the best care and support for all customers and their pets.
Taking this thought forward, they hosted ‘Pet Social’, a virtual event for all pet lovers along with their families to attend from the comfort of their home.
Being a virtual pet event held for the first time ever in the pet industry, pet parents were in for a fun treat.
“With the current state of lockdown, Just Dogs wanted to create a positive and fun experience for all pet owners to come together and interact with their pets through ‘Pet Social’. Along with being a social and interactive event, we were also keen on spreading knowledge about the importance of nutrition in a pet’s diet, and were overwhelmed to see the response and enthusiasm of the participants and the bonding and love they have with their pets.” explained Ashish Anthony, Founder & Director, Just Dogs.
Hosted by a professional actor, the cutest online event started off with a quick game of Rapid Fire engaging pet parents by asking questions about their fur buddies and then moved on to an Obedience Game where owners proudly showcased their pet’s best behavior and tricks and won exciting hampers for the same.
After some games and a fun interaction, it was time for some learning with the international speaker for the evening, who is a Harvard Business School alumnus, born and raised in the USA and has over 17 years of veterinary industry experience. He spoke in-depth to the audience about the importance of nutrition in a pet’s diet and the benefits of a good diet in dogs as well as cats.
Along with this informative session, a round of quiz about pet nutrition was played to keep the fun and engagement alive, where the winners won hampers with exciting goodies from Just Dogs.
Later, for the last session of the evening, it was time for some laughter and the attendees geared up for comedian Sahil Shah, who is one of the founding members of East India Comedy and has performed over 900 shows and counting. He entertained the audience with some amazing perspectives of the hooman-pet relationship and had everyone burst into a riot of laughter.
With over a 100 participants, 2 hours of complete enthusiasm, fun and learning, ‘ Pet Social’ was a pawfect success and fun way to share Just Dogs’ message and love for the pet community.